Website Conversions: How The Best B2B Marketing Teams Generate Demand On Their Website in 2018
The B2B buying process has changed. Today’s buyers have all the power. And, unfortunately most businesses haven’t adapted. In this session we’ll dive into how the buyer has changed and how the best B2B marketing teams in the world are generating more demand for their business than ever before by changing the way they approach their buyers.
After this session, you’ll be able to:
- Understand how the buyer has changed and why
- Adapt your marketing strategy and website experience to generate more leads, book more meetings and close deals faster
- Know how conversational marketing works and how the top businesses in the world are using it to generate more revenue